Alibaba has been on an investor ‘spending spree’ for Silicon Valley companies. Experts say its U.S. investments are vital to its strategy to become the world’s top e-tailer.

How to Alibaba CCTV America‚Äôs Owen Fairclough gets a ‘walk-through’ of Alibaba, how it’s different than Amazon, and how Americans can use it.

Danielle Bailey, research director at L-Two, a business research firm with a focus on branding, explains Alibaba’s expansion plans in Europe and U.S.